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Article #91: Nascar History of the Sport

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NASCAR is actually an acronym for the attracted to Nascar wasn't lost on
National Association of Stock Car Auto companies that wanted to find advertising
Racing. The organization was founded in opportunities. This period of Nascar
1948 by Ed Otto and William France. The history marks the beginning of full-time
two men recognized the fact that people jobs as drivers, promoters and pit crews
enjoyed watching car races, and that of Nascar racing. The earliest companies
there needed to be some standardization who used the advertising opportunities
behind the racing industry in order to were largely car manufacturers, though
attract more racers and to make the races the 1970s saw a marked increase in the
equitable for those who entered. Having number of companies that sponsored
more who were willing to enter the races racers.
naturally increased the number of fans Some who aren't tried-and-true Nascar
who were willing to pay to watch - a fans think there is only a single Nascar
natural step in the marketing of Nascar. racing circuit, but the fact is there are
During those early years of Nascar several circuits sanctioned by the parent
racing, cars were "strictly stock," organization. Some of the largest events
meaning they were basically exactly as are televised and it's probably this fact
the manufacturer released them. But a few that has created the number of fans that
accidents convinced those in control of follow the sport so closely.
the racing events that some modifications The sheer number of fans has created
for safety would be a prudent step. It superstardom for many of the Nascar
wasn't long before other modifications drivers as well. Not only do those
were allowed to increase speed, handling drivers make their living by racing, many
and other racing performance issues. are also spokesmen for products and
After about another decade of this type companies, making their Nascar status
of racing, those who were serious about even more profitable.
the sport began creating cars that were There's no doubt that Nascar has a huge
exclusively for racing. In those cases, following. Most people have heard of
the cars typically incorporated all the Nascar and even those who don't watch the
modifications allowed by the Nascar sport can name a few of the more
officials. For several more years, the successful drivers. And it started
body of the cars would continue to because two men realized the potential
resemble the stock cars of the early for a racing organization to oversee the
racing days - though in appearance only. sport.
The fact that so many people were






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