DON'T GET TRICKED BY THE CAR DEALER - (Part One)

Amazingly, no matter what car the customerbuying the car you really want, even before you
wants, it is always 'hot property', 'very soughtget the final price. This is irksome and
after' and/or 'hard to find'. Moreover, it isn't aexasperating for customers, but reasonable from
secret; we have all known it for years.a dealer's point of view. Now your car dealer has
Nevertheless, some of us still continue to betwo choices: To give you a quote and watch you
tricked into buying a motor vehicle we really don'twalk out the door, or entice you to negotiate.
want to buy, and at a higher price than wePerhaps you may be lucky when negotiating with
expected. So let's find out what some of thethe dealer; however, you may never know
most favourite and sneaky tactics they get up towhether you have paid too much. If you feel
and put them in our diary so that we can refer touncomfortable about a car dealer, then go online
them when next buying a new car.at consumer.vic.gov.au where you can check that
Almost every new car dealership will drop thethis trader of motor cars in Victoria is licensed and
initial price they have listed on a car for sale.has Licensed Motor Car Traders (LMCT) number.
However, what you must be wary of are theMost auto classifieds online give a price, which you
scams, pressure tactics, twists, and turns thatcan work with, but a regular trick, which is
motorcar salespeople have up their sleeves. It isfrustrating and time consuming for customers is
in the showroom, when you are ready to finalisethis. A dealership will identify one or two cars of a
the deal, where you shall be worn down by theseparticular model. These will be the 'undesirable'
machinations, if you don't have your wits aboutcars. The problems are common and may be
you. This is when a great online site like comes insimple. For instance, 'the manufacture date is very
really handy. You can register, log in, searchold', 'the car has been in the showroom for a
thousands of cars and refine your search by usingvery long time', perhaps they are 'the least
the vehicle 'keyword search'.popular colour' and of course 'with no options'.
Car dealers will never give you a direct or exactNext, the dealer will run a large advertising
quote because if they do, they know you will gocampaign based on these two cars, with the price
to another dealer and have them better the price.ridiculously below cost. When the advertisement
And to check on prices and search for motorruns, the dealer waits for customers to flood
vehicles online is a great way to save a lot ofthrough the doors. Of course, when they do
footwork. I recently found two sites, which hadarrive to get the best deal, they are usually told
thousands of Australian cars for sale. At au, youthat the cars have been sold and are now waiting
will find new and used cars for sale as well asto be 'delivered' to the clients. Consequently, you
dealer specials.will be invited to browse the showroom or
If you do leave the dealership and tell the dealercustomers are 'switched' to another car.
you will 'look around for other prices', the dealerIf you still insist on looking at the vehicle, if it is still
will most likely ask you to come back once theon the floor, the salesperson just points out why
'best price' has been obtained. Don't be fooled bythis particular car is undesirable, and then
this because the dealer will then either match thepersuades the customer to look at a better car,
price, or try to increase it slightly by takingof course you will expect to pay more. To make
advantage of the fact that you have had enoughsure you do not pay too much, log in to a site
of shopping and are now really eager to buy thewhere you just register, log in, and search the
car. Smart and very familiar, this trick works verythousands of vehicles available Australia wide. Not
well for most dealers. It relies mainly on gettingonly can you search for a motor vehicle with a
you, the customer to feel obliged to buy, becausesimple keyword search, but also when you are
you have put the dealer to 'so much trouble'.ready to sell a car you can use the free
A smart salesperson will urge you to commit toclassifieds to do so.